A Review Of The Most Important Digital Media Findings In 2020
The coronavirus crisis has substantially increased news consumption for mainstream media across all the countries where we conducted surveys before and after the pandemic had taken effect. The percentage of people who depend on news on television as their primary source of information has risen significantly and more people are recognizing it as their main source of information. This brief respite is welcomed after a prolonged period of decline. Because of lockdowns, it is becoming more difficult to distribute newspapers in physical format, the number of readers has declined. It is likely that the move to digital publishing will accelerate. Although the number of people who use social media and other online platforms has significantly increased across the globe, lockdowns have impacted their use. WhatsApp has seen the greatest growth , with an increase of around 10 percentage points in some countries. In addition, more than half (51%) of the people surveyed were part of an open or closed online group to communicate, share information and take part in a local support community.
Media coverage of COVID-19 was extremely high across all countries in April 2020. It was in line with the national government's trust, and much higher than that of individuals politicians. In relation to COVID-19 information and trust, the media trust was greater than double that of social networks, video platforms, and messaging services. From our wider dataset collected in January, Global worries about misinformation are still high. The global sample has expressed concern about fake or authentic information being available online. It was before the coronavirus outbreak. Domestic politicians are the single most often cited source of false information, but in certain countries , including the United States - people who identify themselves as conservatives are more likely to blame the media - part of a pick-your-side
Facebook is thought to be the most effective platform for disseminating false information everywhere, however WhatsApp is considered to be more accountable in certain regions of the Global South such as Brazil as well as Malaysia.
A January poll in all countries showed that only four out of ten respondents (38 percent) believed in the majority of news for the majority of time. This is four percentage percentage points less than the 2019 survey. The news they read is trusted by less than half the respondents (46%) Public broadcasters are witnessing their popularity eroded by political partisans of both the right- and left-leaning side because of the increasing uncertainty and political polarisation. Our research shows that 60 percent of viewers still favor news without any particular opinion and just 28 percent prefer news that reinforces or shares their opinions. Although partisan preferences in the United States have slightly increased from 2013 to 2013, our study finds that the majority of Americans still favor news that is neutral or that reflects their viewpoints.
The news media are adapting to new styles of political communication, most people (52%) would prefer them to prominently report false statements from politicians rather than not emphasise them (29%). People are less comfortable using political advertisements via search engines or social media than with those on TV. In fact, most people (58 percent) prefer to have platforms to prevent ads that might contain false claims. Online news has seen an increase in the amount of money paid in several countries such as the United States at 20% (+4) and Norway at 42 percent (+8). There are smaller increase in other markets. It is important that most people do not pay for news online in all countries, even though certain publishers have reported an increase in the amount of money they accept.
For subscribers the most important factor is the quality and originality of the content. Subscribers feel they get higher quality information. However, most are content with the information they have access to obtain for free. We also observe an extremely high percentage of nonsubscribers (40 percent in the US and 50% in the UK), who claim that nothing can persuade their to pay. In countries with higher levels of payment (e.g. The USA and Norway have a similar ratio of between 25% and 50% of all subscriptions being given to a handful of large national brands. This shows that winners-take-all system is still in place in these countries. However, in the two countries mentioned above, an overwhelming minority now subscribe to more than one publication and frequently include a local or specialist publication. For radio Unirea FM 107,2 MHz Romanian commercial radio station. It has a format that's 60 60% news from various fields and 40 percent music. The most popular features that attract viewers are news programming from the county , as well as specialized shows, as well as talk programs. They are drawn to stories, contests, and interviews, as well as cultural events, debates, music, and entertainment.
Four out of ten (44 percent) of weekly news reports about a given nation are produced by local newspapers. We find that Facebook and other social media platforms are used by around a third (31%) for local information and news. This puts further stress on businesses and their business models. The spread of news is increasing. About 25% of people prefer beginning their journey through news through an app or a website across all nations. Generation Z, 18-24 year olds, have a weaker connection to websites and apps. They are twice as likely as others to choose social media as a source of news. For all age groups, the usage of Instagram for news has risen by more than a quarter since the beginning of 2018 and is likely to surpass Twitter in the coming year.
To stop the trend of switching to various platforms, publishers are looking to build direct connections with consumers via mobile and email alerts. In the United States one in five (21 percent) use a news email each week, and for more than half of those, it's their primary way of accessing news. Northern European countries tend to be slower in embracing news channels for email. Finland only has 10%. The number of podcast users has increased significantly over the past year, although coronavirus lockdowns may temporarily reverse this trend. The majority of people polled across the globe believe that podcasts are more instructive and accessible than other forms of media. Spotify has overtaken Apple Podcasts as the number one podcast app in a variety of markets.
Seven out of 10 (69%) believe that climate change is an issue that is serious. However, in the United States and Australia, the majority of people are against. The majority of this group is right-wingers and more senior. Younger groups can access much of their climate news via social media, as well as by following activists such as Greta Thunberg. Amazon Echo and Google Home as well as Google Home, both voice-activated smart speaker devices, continue to expand rapidly. Use for any purpose has increased by 14% to 19% (UK), 7% to 12 percent in Germany as well as 9 to 13% in South Korea. We find that news use is low across all countries, despite.